Business Intelligence for IT
Challenge
"Who are you running for?" Ask any of the 160,000 participants in the Canadian Breast Cancer Foundation's (CBCF's) signature fundraising event, their CIBC Run for the Cure, and they'll probably tell you it's personal. With one in nine Canadian women affected by breast cancer, runners are out there for Mom, Grandma, another relative, a friend, or even themselves.
Founded in 1986, the Canadian Breast Cancer Foundation is the leading volunteer-based breast cancer fundraising organization in Canada. CBCF works collaboratively to fund, support, and advocate for: relevant and innovative research, meaningful education and awareness programs, early diagnosis and effective treatment, and a positive quality of life for those living with breast cancer. Fundraising through the annual Canadian Breast Cancer Foundation CIBC Run for the Cure, special events, corporate sponsorship, and other donations means the Foundation can allocate millions of dollars to breast cancer research, projects, and services each year.
Approach
Throw out any stereotypes you might have about non-profits and outdated technology. CBCF is a pioneer in online fundraising: a mentor for other charities, the first organization of any kind in Canada to distribute tax receipts online, and a recent award winner for outstanding achievement in healthcare fundraising.
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